Is Your Homebuilder Website Marketing to the Right Audience?

Posted by Spencer Powell

Jul 16, 2011 9:24:00 AM

is your homebuilder website effectiveDriving traffic to your homebuilding website is a good thing, but is your website catered to the right group?  Recent trends have shown that women actually are the final decision makers when it comes to building or remodeling a home (As if they didn't already get the final say in everything else).  It doesn't take a genius to figure out that there is a difference between what motivates men and what motivates women.  For instance, try shouting, "Shoe sale!" in the middle of a crowded mall and see whose attention you get. 

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Topics: Builder Marketing Company, Marketing Persona


3 Website Tips from a Builder Marketing Company

Posted by Spencer Powell

Feb 14, 2011 9:06:00 AM

Builder Marketing CompanyLet's look at three ways you can start to improve your website performance.

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Topics: Builder Marketing Company, Remodeler Marketing, Builder Marketing


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