6 Common Direct Marketing Questions

Posted by Spencer Powell

Dec 24, 2012 6:30:00 AM

Direct-Mail-Best-Practices, Direct-Marketing, Direct-Marketing-StrategyOur digital age provides more advertising opportunities than ever before, yet direct marketing remains one of the most effective advertising tools available. With so many direct marketing opportunities available—from text messaging promotions to direct mail promotional letters—business owners looking to implement direct marketing for the first time are often understandably confused. To ease this confusion, read on for answers to the top seven inbound marketing questions.

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Topics: Direct Marketing, Direct Marketing Strategy, Direct Mail Best Practices

Three Direct Mail Best Practices

Posted by Wesley Powell

Aug 16, 2011 8:07:00 AM

direct mail best practicesAccording to a report from the advertising and marketing consulting firm Winterberry Group, spending on direct mail is expected to reach $47.8 billion, In 2011, a 5.8% increase over last year (http://marketingpowersactivate.com/2011/01/report-direct-mail-spending-to-grow-5-8/). Were you thinking direct mail was dead?

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Topics: direct mail, Direct Mail Best Practices

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