Structuring a Direct Mail Offer that WORKS

Posted by Spencer Powell

Jul 18, 2015 10:00:00 AM

Structuring-a-Direct-Mail-Offer-that-WORKSPart of the key to knowing how to structure the offer in your direct mail campaign is having a firm grasp on the response you want. Often, the required response to an offer is something of an afterthought, but by making it a forethought you can more accurately predict the outcome.

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Topics: Direct Mail Campaign, direct mail offer

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