Is Email the Cockroach Of Social Media?

Posted by Spencer Powell

Aug 2, 2013 6:00:00 AM

Is email the cockroach of the social media worldYou know what they say about cockroaches: After a nuclear war, they’ll be the only things to survive. These ugly bugs are just hard to kill. Some people in the marketing world feel the same way about email. It’s the communication form that just won’t die. And it would seem that a lot of people have about as much fondness for email as they do for cockroaches. But perhaps that distaste is misplaced.

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Topics: content, email design, email headlines, email marketing

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