How to Deploy a Successful Direct Mail Marketing Campaign

Posted by Wes Powell

Dec 4, 2014 10:00:00 AM

elements-of-a-direct-mail-marketing-campaignDirect marketing has many benefits, such as reaching a large audience quickly and efficiently. Learning how to deploy a campaign may sound easy, but a lot must be done to make it successful. Direct mail marketing is a great way to increase revenue, gain traction in the community, and generate leads. To have a successful campaign, though, the correspondence must be targeted. 

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Topics: Direct Mail Marketing, Goals, campaign, elements

7 Steps to Direct Mail Success

Posted by Wes Powell

Jul 12, 2014 10:00:00 AM

7-steps-to-direct-mail-successWhen it comes to marketing these days, online efforts and social media tend to grab the headlines. But direct mail marketing remains a very effective tool for quite a number of businesses and organizations. As a matter of fact, there are some audiences that respond better to direct mail than they do to newer marketing methods. 

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Topics: direct mail, Mailing Lists, DM offers, Goals, Getting noticed

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