Are You Tiring Your Customers Out? Direct Mail Fatigue and Other Challenges

Posted by Wes Powell

Aug 11, 2014 2:00:00 PM

Are-You-Tiring-Your-Customers-Out_-Direct-Mail-Fatigue-and-Other-ChallengesThe moments of truth. That split second when your customer chooses to dump your direct mail item instead of opening it.

It’s a moment you can never get back, and yet it happens all the time, every day. Why? Because there are challenges facing direct mail campaigns that we often fail to recognize.

Read More

Topics: direct mail, Direct Marketing, Mailing Frequency, Direct Mail Campaign, Target Market

Join Thousands of Marketers - Subscribe by Email

Direct Mail Integration Checklist

Push and Pull Marketing

Posts by Topic

see all