Buzzfeed’s Social Media Party Etiquette Part 2 – Dos

Posted by Spencer Powell

Jul 29, 2013 11:00:00 AM

Buzzfeeds Social Media Party Etiquette Part 2 DosPromoting your brand through traditional advertising is like a play or performance. But marketing through social media content is like a party. That’s what Buzzfeed’s Jeff Greenspan and Mark Lacher had to say at the SMW Conference in New York. Yesterday, we looked at their list of what not to do at the party. Today, we’re looking at their list of what you should do.

Read More

Topics: Social Media Marketing, content, Buzzfeed, Jeff Greenspan, party, etiquette, SMW, Mark Lacher


Buzzfeed’s Social Media Party Etiquette Part 1 – Don’ts

Posted by Spencer Powell

Jul 25, 2013 11:00:00 AM

Buzzfeeds Social Media Party Etiquette Part 1 DontsEarlier this year, Jeff Greenspan and Mike Lacher of the popular viral content site Buzzfeed, gave an important talk at the Social Media Week conference in New York, on how to use social media for marketing in a way that’s effective and appealing to your audience. They advised marketers to treat social media like a party and abide by the same rules of etiquette that they would in that situation, including a list of dos and a list of don’ts. The talk had a tremendous amount of useful advice, to the point where, in order to cover it all, we’re splitting it up into two posts. First up is the don’ts. Here’s a rundown of Jeff and Mike’s list of social media party faux pas.

Read More

Topics: Social Media Marketing, Buzzfeed, Jeff Greenspan, Mike Lacher, Social Media Week, party, etiquette, microsite


Join Thousands of Marketers - Subscribe by Email

Direct Mail Integration Checklist

Push and Pull Marketing

Posts by Topic

see all