How Much Does Every Door Direct Mail Cost?

Posted by James Ravetti

Jun 12, 2014 10:00:00 AM

How_Much_Does_Every_Door_Direct_Mail_CostWe’ve mentioned the new “Every Door Direct Mail” service from the USPS a time or two. It’s a great way to reach a specific geographic area with a timely direct mail message. It can be an extremely effective way to reach people who have an affinity for things going on in their neighborhood. It’s also a great way to reach a group of people (i.e. a lunchtime crowd) that you know are going to be in a specific area at a specific time.

But what does it cost to “open every door?” That all depends on how many people you want to reach. Here’s an example of how it can work.

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Topics: direct mail, Every Door Direct Mail, direct mail costs, reaching specific geographic areas


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