Creating the Perfect Video—Again And Again And Again

Posted by Spencer Powell

Jun 12, 2013 4:30:00 PM

Creating the Perfect Video Again and Again and AgainVideo marketing is a hugely successful way to promote a brand. More than 4 billion hours of video are watched on YouTube each month—an even more impressive feat when you consider how short most videos actually are. It’s certainly a medium with marketing potential. But creating a video isn’t like writing a blog. It requires a little bit of extra effort to stand out. But when you put that effort in, the payoff is well worth it.

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Topics: Content Marketing, YouTube, viral, video marketing, writer, director, camera, post-production, editorial calendar

5 Ways To Ensure Your Direct Mailings Are Welcomed Into Homes

Posted by James Ravetti

Apr 20, 2013 9:00:00 PM

5 ways to ensure your direct mailings are welcomed into homesWhether it’s an email campaign or a printed direct mail campaign, not all promotional campaigns are created equal. Fortunately, industry experts have shared a handful of simple and free tricks for getting proper attention.

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Topics: direct mail, video marketing, Integrated Marketing, Email

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