Why Are 404 Not Founds So Important?

Posted by Matthew Edgar

Nov 15, 2013 10:00:00 AM

We've all encountered a 404 not found error while browsing the web. We click on a link our friend shared on Facebook or a link a colleague emailed to us but unfortunately that link takes us to a 404 error page instead of to the content we expected. Or, maybe you typed in a URL to your address bar and forgot a letter or two. That typo led you to a 404 error page instead of the page you wanted.

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Topics: Website Traffic, website visitors, 404 redirects


“Tease” Campaigns: Using Mail To Drive Customers To Your Website

Posted by James Ravetti

Apr 9, 2013 10:15:00 AM

describe the imageIf you’re going to survive in business today, you’re going to have to do it online. There’s no way around it. That’s where people go to get information about the things they want and the things they need. But just how are you supposed to get people to your website?

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Topics: direct mail, website visitors, increasing traffic to your website, direct mail methods


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